News and Stories

UPDATE: California Strawberries

April 05, 2018

Another series of rain events is expected to hit Friday, April 6 through Saturday, April 7, bringing up to two inches of rain to some areas. As a result, supplies will tighten. Expect limited volume by early next week.


  • Markon First Crop (MFC) Strawberries are sporadic; Markon Best Available (MBA) and packer label are being substituted
  • Supplies have increased due to ideal weather this week
  • Markets are steady at elevated levels
  • Rain toward the end of the week is expected to limit supplies by early next week

Santa Maria

  • MFC Strawberries are sporadic; MBA and packer label are being substituted
  • Supplies are increasing due to favorable weather
  • Prices are steady
  • Supplies are forecast to tighten next week due to rain hitting the growing region Friday through Saturday


  • Harvesting has begun in a very limited way
  • Rain has delayed production, pushing the season start date back a couple weeks
  • Stocks are expected to ramp up by mid-April

Florida and Mexico (into South Texas)

  • The seasons in Florida and Mexico have ended for most suppliers
  • Packer label stocks are limited
  • Production will continue to decline over the next several weeks

Please contact your Markon customer service representative for more information.

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