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UPDATE: CALIFORNIA STRAWBERRIES

March 20, 2026
Temperatures in the Santa Maria, Salinas, and Watsonville growing regions are experiencing temperatures 20 degrees higher than normal. Such significant...

UPDATE: STRAWBERRIES

March 23, 2026
The Santa Maria, Salinas, and Watsonville growing regions experienced extreme heat over the weekend. The elevated temperatures caused quality challenges...

FROM THE FIELDS: DESERT HEAT WAVE

March 20, 2026
Extreme heat continues to cause concern for the remaining acreage of row crop vegetables in the Arizona/California desert growing region....

UPDATE: LIMES

March 20, 2026
Lime availability continues to tighten, with weather and harvesting disruptions adding pressure across all growing regions. Markon First Crop (MFC)...

UPDATE SUMMARY: WEEK OF MARCH 16, 2026

March 19, 2026
Avocados Industry supplies are adequate across all growing regions; however, delays and potential shortages are expected due to labor shortages...

UPDATE: BELL PEPPERS

March 19, 2026
Bell pepper supplies are limited; Mexico is struggling to meet demand due to extreme heat and lower harvestable yields. Florida...

UPDATE: AVOCADOS

March 19, 2026
Industry supplies are adequate across all growing regions; however, delays and potential shortages are expected due to labor shortages during...

UPDATE: TOMATOES

March 19, 2026
Tomato prices are climbing. Supplies are tighter this week; a national Mexican holiday on March 16 reduced labor and production....

UPDATE: STRAWBERRIES

March 18, 2026
Elevated temperatures are prematurely ending the Florida and Texas strawberry seasons. California volume is rising in Santa Maria and Oxnard;...

FROM THE FIELDS: DESERT HEAT WAVE

March 19, 2026
We are now entering the hottest period of this unprecedented heat wave in the Arizona/California desert growing region. Temperatures will...

UPDATE: IMPORTED MOROCCAN ORANGES

March 18, 2026
Imported Moroccan Valencia oranges will be available on the East Coast through July. Three-week advanced notice is required for orders....

UPDATE: CARA CARA ORANGES

March 18, 2026
The Cara Cara orange crop is dominated by large sizes; small fruit (113- and 138-count oranges) are becoming limited as...
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