UPDATE: LEMONS
California lemon supplies are ample; crops are dominated by large-size fruit (95- through 140-count stocks). Markon First Crop (MFC) and…
UPDATE: STRAWBERRIES
Although the weather has improved in Florida and Central Mexico in time for increased Valentine’s Day demand, California’s Santa Maria…
UPDATE: BELL PEPPERS
Eastern green bell pepper prices are expected to increase due to freeze-related supply shortages in Florida. Meanwhile, improved volume from…
UPDATE: SQUASH
Prices are escalating in Florida; freezing conditions have significantly impacted winter crops. Markon First Crop (MFC) Zucchini and Yellow Squash…
UPDATE: RED AND YELLOW POTATOES
Markon First Crop (MFC) Red and Yellow Potatoes are available in Idaho, North Dakota, and Wisconsin. Southern Florida escaped major…
UPDATE: BLUEBERRIES
Blueberry supplies are becoming extremely limited. The import season will end the week of Feb 22, shifting all demand to…
FROM THE FIELDS: DESERT GROWING REGION WEATHER
The Arizona/California desert growing region is currently experiencing unseasonably warm weather that will persist through early next week. Daytime highs…
UPDATE SUMMARY: WEEK OF FEBRUARY 2, 2026
Bell Peppers Expect rising prices for approximately two weeks. Florida’s cold weather has impacted bell pepper production. Markon First Crop…
FROM THE FIELDS: DESERT GROWING REGION WEATHER
The Arizona/California desert growing region is currently experiencing unseasonably warm weather that will persist through early next week. Daytime highs…
UPDATE: STRAWBERRIES
Prices are elevated; Valentine’s Day demand is strong. Florida is rebounding from freezing temperatures that greatly reduced yields; this week’s…
UPDATE: BRUSSELS SPROUTS
Prices are falling and availability is improving as Mexican supplies increase to meet demand. Markon First Crop (MFC) and Ready-Set-Serve…
UPDATE: COLD FLORIDA WEATHER
Recent freezing temperatures across Florida will have a major impact on current crop production. Despite temperatures warming back to seasonal…