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UPDATE: TOMATOES

July 10, 2025

Tomato transitions are occurring on both coasts; the East Coast is snug due to recent challenging weather. Regional local deals starting in mid- to late July will assist overall tomato supply. Markon First Crop (MFC) Tomatoes are available.

Round

  • East Coast volume will meet demand as South Carolina winds down
    • Transitions into Tennessee and Virginia are occurring with steady volume
    • Smaller, summer local deals will help supplement in mid-July
  • California’s San Joaquin Valley is in full production with good volume and sizing options
  • Mexico has production on the Baja Peninsula (crossing Otay Mesa) and Jalisco/Michoacan (crossing S.Texas)
    • Baja has strong volume and quality
    • Central Mexico has been affected by poor weather; quality is reduced
  • Expect slightly higher markets over the next two weeks

Roma

  • East Coast volume is snug due to recent poor weather
  • Tennessee and North Carolina growing regions will start in a limited manner this week
  • California supply is increasing with good quality
  • Central Mexico quality is fair due to weather challenges; Baja has lighter supply as some early season growers wind down
  • Expect slightly higher markets over the next week

Grape & Cherry Varieties

  • Overall supply remains snug as poor weather has impacted transitions between South Carolina and Virginia
  • Smaller local deals in Tennessee, Kentucky, and North Carolina will help supply over the next two weeks
  • Baja/Central Mexico is seeing increased demand from East Coast buyers
  • Expect higher markets to persist over the next two weeks

Tomato Suspension Agreement

  • The US Department of Commerce is soon expected to decide on whether to reinstate a 20.9% duty on Mexican tomato imports
  • The July 14 deadline is fast approaching; however, there is no current indication that a reversal or delay will occur
  • Roma and round tomato market impacts could be minimal until the main Mexican season begins in the Fall
  • Grape and cherry tomato supply is more reliant on Mexico and markets may react differently
  • Markon will continue to monitor and report on any decision regarding the current Tomato Suspension Agreement

Please contact your Markon Account Manager for more information.

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