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UPDATE: TOMATOES

January 10, 2025

Prices are falling as growers begin harvesting new crop fields in Southern Florida and Western Mexico. Overall volume is increasing—it’s an excellent time to promote tomatoes. Markon First Crop (MFC) Tomatoes are available.

Round

  • East Coast production is extremely limited due to past hurricanes
    • South Florida is starting to harvest post-hurricane tomato plantings
    • The Central Florida season will start next week
    • Florida is expecting temperatures as low as 40 degrees next weekend (January 10 and 11) which could slow growth slightly but shouldn’t affect current supplies
  • Stocks are increasing in Western Mexico after the holiday despite cool weather; quality is excellent
  • Production is wrapping up in Central Mexico and Baja; quality is fair
  • Expect lower prices over the next two weeks

Roma

  • East Coast stocks are increasing as production begins in Southern and Central Florida
  • Volume is increasing in Western Mexico; however, it’s slightly behind round tomato yields
    • New crop quality is very good
    • All sizes are available
  • Prices will decrease over the next two weeks

Grape & Cherry Varieties

  • Volume is increasing in Southern Florida
  • Supplies are abundant in Western Mexico
  • Expect lower prices over the next two weeks

Please contact your Markon Account Manager for more information.

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