Avocados

Avocado harvesting has resumed in Michoacán following the recent industry disruption. Demand continues to significantly exceed available supply, keeping the market tight and limiting the industry’s ability to quickly rebuild inventories.

Supply

• Michoacán harvesting has restarted, but harvest opportunities remain limited and logistical restrictions continue to slow the recovery
• Jalisco has helped support Mexican supply levels during the disruption
• Replenishing U.S. inventories will take time, as fruit typically requires approximately 3 to 4 days from harvest to reach U.S. border facilities, followed by additional distribution and conditioning time

Pricing

• Pricing is expected to remain significantly elevated in the near term as supply continues to trail demand and inventories remain constrained
• A meaningful market correction will depend on sustained harvesting activity and the rebuilding of U.S. inventories

Markon Recommendation/Outlook

• Expect continued tight availability and elevated pricing in the near term, despite the restart of harvesting in Michoacán
• Markon recommends remaining flexible on sizing and specifications and placing orders as far in advance as possible, particularly for ripened fruit, while the supply pipeline rebuilds
• Supply conditions should improve as sustained Mexican harvest volumes move through the pipeline, but recovery will not be immediate

Asparagus

Asparagus supplies remain snug as holiday demand builds. Production challenges in both Mexico and Peru are limiting overall availability, with the most significant shortages concentrated on jumbo and extra-large sizes. Expect these conditions to persist through year-end, keeping pricing elevated and reducing size variability

Customers should plan for supply limitations, particularly on jumbo and extra-large size orders. Please communicate substitution flexibility as early as possible.

Mexico

• Markon First Crop (MFC) Asparagus is limited; packer label is being substituted as needed
• Southern Baja and Sonora are the primary production regions
• Prolonged periods of heat and heavy rainfall have negatively impacted yields across both growing areas
• Quality ranges from fair to good; common defects include:
  • Undersizing
  • Seeding/spreading
• Jumbo and extra-large supplies remain critically short and will continue to be the most challenging sizes to source through the remainder of 2026
• Supplies are not expected to meaningfully rebound until the Caborca season begins in early 2027

Peru (into South Florida)

• Warm, rainy El Niño conditions continue to affect active growing regions
• Weather-related production and quality challenges are expected to persist through year-end
• Excessive spreading/seeding and flabby spears are being reported
• Jumbo and extra-large supplies are extremely limited
• Production is expected to remain below historic norms through year-end, with improvement expected in early 2027

Customers should plan for persistent supply constraints and maintain size flexibility. Markets are expected to remain elevated, with the greatest challenges centered on sourcing jumbo and extra-large asparagus through the end of the year.

Brussels Sprouts

Brussels sprouts markets are expected to climb as increasing holiday demand puts pressure on California supplies. MFC and Ready-Set-Serve (RSS) Brussels Sprouts are available; packer label is being substituted as needed.

• Production is ongoing throughout the Salinas and Santa Maria growing regions
• Holiday demand is increasing, tightening supplies and adding upward pressure to markets
• Overall quality is great; isolated lots have shown seeder and discoloration
• Supplies remain sufficient to meet current demand
• California production is expected to continue through mid- to late December, with the transition to Mexican production beginning in January 2027
• Expect prices to inch higher into December as holiday demand persists

Chile Peppers

Chile pepper prices remain elevated as supplies of clean product from Western Mexico and South Texas are tight. MFC Chile Peppers are limited.

Western Mexico

• Jalapeño, Anaheim, serrano, poblano, and tomatillo markets have strengthened over the past three weeks.
• Clean, export-quality product remains limited following rain events during the transition period
• Warm temperatures have contributed to scarring across most pepper varieties, while rain has caused harvest delays and quality challenges in jalapeños and tomatillos
• Expect elevated pricing to continue until production in Sinaloa begins in approximately two weeks

South Texas

• Production in Tamaulipas, Mexico, and the South Texas local program has begun on a limited basis
• Mosaic virus, spread by whiteflies, has contributed to a supply gap following an already challenging transition period, limiting the ability of infected plants to produce peppers with ideal size, color, and shape
• Expect limited availability across most varieties for at least another two weeks, until Sinaloa production begins
• Market prices may fluctuate but are expected to remain elevated over the next couple of weeks

Nogales

• The season is set to begin the first week of December
• Rains across the Sonora and Chihuahua regions have prevented shippers from harvesting earlier

East Coast

• Georgia and North Florida production is winding down
• Anticipate light volumes for another two weeks until the South Florida program kicks off
• Markets are continuing to strengthen

Cucumbers

East Coast cucumber supplies are limited but starting to increase. Volume is moderate out of Western Mexico. MFC Cucumbers are available.

East Coast

• Supplies are limited in South Georgia
• South Florida production is increasing
• Quality ranges from fair to good
• Markets will remain elevated for the next week

Mexico

• The Baja season is winding down quickly
  • Supplies are moderate out of Western Mexico (crossing into Nogales)
  • Sonora yields are low due to past storms
  • The Sinaloa season is starting this week
• Quality is good
• Expect steady prices over the next week

Florida Heavy Rain

Central and South Florida received heavy rains over the weekend, which could affect harvesting and crop yields.

• Heavy rain fell in several regions of Florida that could impact crop production
  • Okeechobee: 10-12 inches of flooding rain over the weekend
  • Belle Glade: 4-5 inches of rain
  • LaBelle: 3-5 inches of rain
• More storms are forecast for today, which will further impact these regions
• Crop damage is currently being assessed

Green Beans

Extremely limited green bean supplies persist on both coasts as ongoing weather events disrupt harvests. RSS Trimmed Green Beans are available.

• East Coast supplies are very tight
  • The South Georgia season is coming to an end
  • Florida production is underway but yields are extremely limited
  • Recent heavy rainfall has had a major impact on overall production in the southeast
  • Quality is mixed, with extra grading required by growers
• Mexican green bean availability is constrained due to past weather and harvesting transitions
  • Supplies are being sourced from Baja, Guanajuato, and Jalisco
  • Baja crops suffered major damage from prior weather events; volume is extremely low and quality is fair
  • The Jalisco season started this week
  • Sonora and Sinaloa have delayed start dates until late November due to flooded fields from past storms
• Guatemala has steady volume; however, not enough to cover shortfalls in other regions
• Supplies are not expected to fully meet Thanksgiving demand
• Prices will continue to climb in the near term
• Markon recommends maintaining quick turns on inventory as shelf life is reduced at this time

Green Leaf, Iceberg, and Romaine

Green leaf, iceberg, and romaine markets are adjusting as supplies from the Arizona-California desert region have increased. Salinas supplies will remain minimal through this week. Desert region supplies will be consolidated and loaded at the Markon’s Salinas Consolidation Dock. MFC Premium Green Leaf, Iceberg, and Romaine Lettuces are available in Salinas, California; Markon Best Available (MBA) is being substituted as needed due to low weights.

Yuma, Arizona

• General quality is good
• Weights may be slightly lower as many suppliers are harvesting ahead of schedule to meet demand
• Market prices are inching down

Salinas/Santa Maria, California

• Quality ranges from fair to good; insect pressure, internal burn, mildew, and seeder are being found in many lots
• Disease pressure, including INSV and Sclerotinia, persists; percentages of impacted heads vary from lot to lot
• The Salinas Valley season is winding down
• All prices are easing

Huron, California

• Iceberg, romaine, and romaine heart quality is very good
• Head weights range from 38 to 42 pounds
• Markets are lower

Mexico (crossing into Texas)

• Iceberg production continues year-round
• Quality is very good
• Head weights range from 28 to 32 pounds
• Prices are inching down

New Mexico

• The iceberg market is falling
  • Quality is very good
  • Weights are in the low to mid-40s
• Early season rains wiped out 10-15% of total plantings; romaine is expected to be the most limited lettuce this fall season (through late November)
• Pricing holding in the mid-$20s

South Carolina

• Production will begin in the next two to three weeks

Lemons

Pricing is slowly increasing as the import and Mexican lemon seasons are ending. Market conditions are expected to remain firm until California’s District One growing region begins production in late November.

Domestic

• MFC and Markon Essentials (ESS) Lemons are available  
• Growers are currently harvesting in District Three, which consists of the California and Arizona desert regions
• California District One (the San Joaquin Valley) is expected to begin in late November
• The current crop is dominated by large sizes (75- through 115-count fruit); small sizes (165- through 235-count supplies) remain limited
• Quality is good
• Slightly elevated pricing is forecast for the next three to four weeks

Offshore

• Fruit from Argentina and Chile will be shipped into North America through mid-November
• Volume has decreased as most growers have converted business to domestic lemons
• Size is dominated by large lemons (95- to 140-count stocks); smaller sizes will be available as well
• Slightly elevated pricing is forecast as the season will end in the next two weeks

Mexican

• Mexican shipments will run through late November
• Supplies are decreasing week over week as the season is past its peak
• Size will be dominated by 165- to 235-count fruit; larger sizes will also be available
• Quality is good; scarring is being reported
• Expect pricing to be lower than that of domestic and offshore fruit

Limes

Mexican lime supplies are tightening, driving up prices. MFC and ESS Limes are available.

Mexico

• A rainy fall season has slowed production in Veracruz as
  • Weather-related harvesting delays have been common
  • Some growing regions experienced roughly three more inches of rain than average for October
• Tighter supplies are forecast for November and December due to fewer blooms
• While 110- and 150-count stocks are less available than 200-count fruit, volume will increase through November
• Quality ranges from fair to good; improvements are being seen
• Markets will continue climbing over the next two weeks

Colombia

• After the lower volume in September and October, production has rebounded
• This period leading up to December will be the peak of the fall season
• Quality is very good; juice content is high
• A rising Mexican market will drive Colombian prices higher as demand strengthens

Hawaii

• Regulatory approval has not yet been granted for Hawaiian imports into the continental United States
• Fruit is primarily combo grade with clean quality
• Sizing is dominate by 175- to 230-count supplies
• Markets are currently lower than those in Mexico and Colombia

Potatoes

MFC Potatoes are available in Idaho and Washington. All growing regions are now shipping from storage. Prices are elevated; demand is strong leading up to the Thanksgiving holiday.

Idaho

• Storage crop MFC Norkotah and Burbank Potatoes are being shipped
• Yields are down compared to the 2025-2026 season following rain, temperature swings, and wildfire smoke during the growing cycle which negatively impacted plant growth
• Large stocks (40- through 70-count potatoes) are extremely limited, with demand exceeding supply and prices expected to remain at elevated levels throughout the storage season
• The market will continue to slowly rise with increased demand

Washington

• Storage crop MFC Norkotah Potatoes are being shipped
• Growers report lower volume compared to 2025-2026 season following temperature swings, rain, and wildfire smoke that negatively impacted plant growth
• The range of sizing is decent, but strong demand for larger sizes is keeping those prices elevated
• Markets are slightly higher

Colorado

• Storage supplies are being shipped
• Yields are comparable to the 2025-26 season
• Growers report a good range of sizing
• Strong demand for 40- through 70-count potatoes) is keeping that market elevated
• Prices are high

Wisconsin

• Growers have transitioned to storage supplies
• Suppliers report a wide range of sizes and average to slightly above-average yields this season
• Markets are slightly higher due to increased demand

Quality

• Quality and shelf life have improved now that potatoes have gone through the sweating process and are shipping from storage
  • Late-season, fresh-run potatoes that could still be on the market may exhibit higher moisture content and overall shorter shelf life
  • Fresh-run supplies will be phased out at the customer level as better quality storage supplies continue loading

Southeast Freeze

The season’s first widespread frost and freeze event is expected to impact portions of the Southeast later this week, although overall supply and market conditions should remain largely unaffected.

• Lower, but not freezing, temperatures are expected to slow production in South Georgia and North Florida
• North Georgia, Western North Carolina, Alabama, and Tennessee will experience low nightly temperatures ranging from the high 20s to low 30s
• Limited supply impacts are anticipated as both growing regions are nearing the end of their seasons
• Markets conditions are expected to remain stable, supported by strong volume out of Florida

Strawberries

A series of rain events are forecast across California beginning Thursday, November 12, and continuing through Thursday, November 19. These California growing regions are expected to receive multiple rounds of precipitation, including heavier rainfall mid next week, which will significantly disrupt harvesting operations, field access, and packing schedules.

California

• Rain-related disruptions from two weeks ago have limited availability over the last 7-10 days
• Growers have been culling water-damaged fruit, and continue to cull fruit which is reducing yields, creating estimated losses reaching 50-60% of the crop
• Maintaining the cold chain will be critical to preserving shelf life; Markon recommends ordering for quick turns
• Quality concerns include soft skin, decay, white shoulders, and pin rot
• Expect strong demand and elevated pricing to persist

Mexico

• Harvesting remains light
  • Growers are harvesting ahead to help fill the void out of California
  • Available volume remains insufficient to offset California’s weather-related shortages
• Historically Mexican production isn’t in full swing until after the Thanksgiving holiday
• Imports will provide some relief but are not expected to significantly improve overall market availability until after the Thanksgiving holiday

Florida

• Growers are still evaluating the impact of last week’s storm
• Harvesting is not expected until early to mid-December

Please contact your Markon Account Manager for more information.

©2026 Markon Cooperative, Inc. All rights reserved.