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UPDATE: STRAWBERRIES – HEAVY RAIN

February 22, 2023

California’s weather forecast, as of Wednesday, February 22, is calling for heavy rain in Santa Maria and Oxnard, California Thursday, February 23 through Tuesday, February 28. All Member DCs are advised to load out of South Texas or Florida for best possible coverage.

Santa Maria, California 

  • Two to three inches of rain could fall in a five-day span
  • If the forecast comes to fruition, harvesting will be canceled, potentially causing a demand-exceeds-supply market in California

Oxnard, California

  • Markon First Crop (MFC) Strawberries are available
  • Packer label will be substituted as needed
  • Two to three inches of rain is expected over a a six-day span
  • If the forecast comes to fruition, harvesting will be canceled, potentially causing a demand-exceeds-supply market in California

Central Mexico (Loading in South Texas)

  • Expect to see yields decline due to heat-related quality issues
  • Quality is average; soft fruit and bruising have been reported
  • Size currently ranges from small to medium (18 to 20 berries per one-pound clamshell)
  • Expect to see supplies tighten as Mexico fills shortages from California

Florida

  • MFC Strawberries are available
  • Yields will increase daily as the season approaches its peak
  • Quality is good; some white shoulders are being reported
  • Expect abundant supplies and easing prices

Please contact your Markon customer service representative for more information.

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