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UPDATE: STRAWBERRIES

January 31, 2024

Heavy rains are forecast for Oxnard and Santa Maria this week and next. Strawberry production will be severely affected.

Santa Maria/Oxnard, California

  • Markon First Crop (MFC) Strawberries are available
  • Multiple rain events are forecast for Thursday, February 1 through next week; harvesting delays or cancelations are expected
  • Growers will rely on transfers of Mexican-grown fruit to supplement California orders
  • Packer label will be shipped as needed; plastic clamshells will be substituted for corrugated packs
  • Quality will be challenged due to rains; concerns include excessive bruising and pin rot

Florida

  • MFC Strawberries are available
  • Steady weather will help increase yields
  • Quality is good
  • Expect markets to remain steady

Central Mexico (Loading in South Texas)

  • Production is increasing
  • Mexican fruit will be used to supplement California shortages
  • Quality is good; white shoulders and minor bruising are being reported
  • Expect markets to increase as Mexico help fills the void out of California

Please contact your Markon customer service representative for more information.

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