Demand exceeds supply in California, Florida, and Mexico (into South Texas). Markon DCs are advised to talk with their Markon representative about loading out of South Texas.
Santa Maria/Oxnard, California
- Markon First Crop (MFC) Strawberries are available
- The industry is in a demand-exceeds-supply situation
- The forecast calls for rain Monday, December 18 into Friday, December 22
- Expect strong demand and elevated markets through the month of December
- Plastic clamshells may need to be substituted for corrugated packs due to rain
- MFC Strawberries are available
- The region received upwards of 1.00-1.50” of precipitation this past weekend
- Growers are culling rain-damaged fruit; as a result, production is down over 80% in some fields
- Expect elevated markets and short supplies through next week
Central Mexico (loading in South Texas)
- Markon DCs are advised to load out of South Texas due to limited domestic supplies from Wednesday, December 20 through December 23
- Quality is good; issues include white shoulders and occasional overripening
- Size ranges from small to medium (22 to 25 berries per one-pound clamshell)
- Expect to see pricing increase as Mexico fills shortages from California and Florida
Please contact your Markon customer service representative for more information.
©2023 Markon Cooperative, Inc. All rights reserved.