The strawberry market is escalating. Supplies are extremely limited due to rain in California over the past two weeks. Stocks are not plentiful enough in Mexico or Florida to overcome the shortage.
Santa Maria/Oxnard
- Virtually no harvesting has occurred this week; any supplies picked this week are being sent to processors or only sold in California due to poor quality
- Expect extremely low volume for the next 5 to 10 days
Mexico/South Texas
- Supply levels were impacted by last week’s rain
- Quality problems include white shoulders, skin bruising, and green tips
- Volume will increase in early December
- Expect limited stocks and high prices for the next 5 to 10 days
Florida
- Although cooler weather has slowed growth, supplies are increasing
- Defects include white shoulders and green tips
- Size ranges from 19 to 24 berries per 8/1-pound clamshells
- Expect low volume and elevated markets
Please contact your Markon Account Manager for more information.
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