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UPDATE: STRAWBERRIES

March 20, 2025

Clear, warm weather is forecast for Santa Maria and Oxnard, California; expect volume to rise. The Mexican season is ending.

Santa Maria

  • Markon First Crop (MFC) Strawberries are available
  • Quality is very good: white shoulders and light color are occasional issues
  • Size ranges from 9 to 15 berries per 8/1-pound clamshell
  • Expect markets to stabilize as fruit becomes more readily available

Oxnard

  • MFC Strawberries are available
  • Quality is very good: white shoulders and light color are occasional issues
  • Size ranges from 11 to 16 berries per 8/1-pound clamshell
  • Expect steady prices as volume increases

Mexico (into South Texas)

  • The season will end by March 24
  • Size currently ranges from 18-26 berries per 1-pound clamshell
  • Quality is good; uneven ripening and light bruising have been reported
  • Expect markets to decline as the season ends and quality diminishes

Florida

  • MFC Strawberries are available
  • Supplies have increased; the season will run through mid-April
  • Size currently ranges from 15-22 berries per 1-pound clamshell
  • Quality is improving with ideal weather
  • Expect flat markets

Please contact your Markon Account Manager for more information.

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