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UPDATE: STRAWBERRIES

January 23, 2025

Rain is forecast for California’s Santa Maria and Oxnard growing regions over the weekend.

Santa Maria, California

  • The spring season has begun in a limited manner
  • Size currently ranges from 9-14 berries per 1-pound clamshell
  • Quality is good; some bruising is being reported due to size
  • Expect markets to remain steady

Oxnard, California

  • Markon First Crop (MFC) Strawberries are available
  • Volume is increasing
  • Size currently ranges from medium to large (16-22 berries per 1-pound clamshell)
  • Quality is good; color is deep red and flavor is sweet
  • Prices are stable

Mexico (into South Texas)

  • Supplies are ample
  • Size currently ranges from medium to large (22-26 berries per 1-pound clamshell
  • Quality is good; small size, white shoulders, and misshaped berries have been reported
  • Markets are level

Florida

  • Cool weather has slowed growth
  • Supply levels are ramping up
  • Berries size ranges from small-medium to medium 24-28 berries per 1-pound clamshell
  • Quality has been good
  • Prices will inch down next week

Please contact your Markon Account Manager for more information.

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