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UPDATE: CAULIFLOWER

January 28, 2025

Markon Essentials (ESS) Cauliflower is available; packer label is being substituted as necessary.

  • Supplies out of the Holtville, California and Yuma, Arizona regions are tight; minimal volumes are available in Santa Maria, California
  • Ready-Set-Serve (RSS) Cauliflower Floret supplies will also tighten this week
  • Consecutive days of cold weather has stunned plant growth and limited harvestable yields
  • Quality is good with minimal defects; expect to see plant dehydration and shorter shelf-life as unfavorable weather persists
  • High winds and low temperatures are expected to continue through the end of the month
  • Demand is poised to rise as we move into February, which will kick start markets and push prices to higher levels

Please contact your Markon Account Manager for more information.

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