The strawberry market is in a demand-exceeds-supply situation. Recent rain impacted yields, causing this spike.
Santa Maria/Oxnard
- Markon First Crop (MFC) Strawberries are available
- Quality ranges from fair to good; clear weather is forecast for the next 10 days
- Some shape issues and green shoulders have been reported
- Size ranges from small-medium to medium (23-26 berries per 8/1 clamshell)
- Maintaining the cold chain will be vital for shelf-life; Markon recommends ordering for quick turns
- Expect tight supplies and elevated markets
Salinas/Watsonville
- Stocks continue to diminish as the season is coming to an end
- Size currently ranges from small to medium (22 to 27-count per 1-pound clamshell)
- Quality ranges from fair to poor; softness and early decay have been reported
Mexico/South Texas
- Yields were affected by last week’s rain
- Supplies are limited due to quality problems including white shoulders, skin bruising, and green tips
- Expect low volume and high prices
Please contact your Markon Account Manager for more information.
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