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November 10, 2022

California strawberry quality continues to recover after heavy rainfall in all California growing regions. Expect to see challenged quality and elevated markets for the next 7-10 days.

  • Suppliers continue culling rain-damaged fruit, leading to slower production in all growing regions
  • Quality concerns include soft skin, decay, white shoulders, and pin rot
  • The industry is in a demand-exceeds-supply situation; expect prorates through the rest of this week
  • Berry quality and crop volume will increase gradually over the next two to three weeks as plants recover
  • Expect strong demand and elevated markets through the month of November

Please contact your Markon customer service representative for more information.

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