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May 2, 2024

Markon First Crop (MFC) Broccoli and Markon Essentials (ESS) Cauliflower are readily available.


  • California-grown quality is good; crown size, color, and texture is ideal
  • Overall supplies are sufficient to meet demand; markets are steady at average levels
  • Mexican-grown product is available for loading in South Texas at slightly higher FOB costs
    • Availability is down amid a harvesting gap this week as crops transition to fields at higher altitude
    • Product reviewed by Markon inspectors is exhibiting excellent quality due to dry, temperate weather


  • Supplies are increasing quickly in the West Coast growing regions of Salinas and Santa Maria
  • Quality issues are minimal but include dark spotting and off-color heads
  • After a recent price escalation, ideal growing conditions have increased available supplies and forced markets lower
  • Expect prices to continue falling through next week, at minimum

Please contact your Markon customer service representative for more information.

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