August 20, 2026

Markon First Crop (MFC) Broccoli is available in Salinas, California; packer label is being substituted as needed. The broccoli market continues to soften as supplies remain ample and demand has eased. Markets are expected to trend lower into next week.

• Demand has moderated, resulting in lower market prices.
• California production is meeting current demand levels with good overall availability.
  • Diamondback moth (DBM) pressure remains elevated in some fields.
  • Continued warm temperatures may increase insect activity, contributing to discoloration and dehydration issues.
• Mexican broccoli crossing through South Texas remains readily available. Quality concerns include browning, cat eye, and hollow core.
• Maine and New York are in full production, providing additional supplies to East Coast markets and contributing to overall market availability.
• Ohio is currently in production and is expected to continue harvesting through the next month.
  • Field reports indicate good sizing and minimal insect pressure.

Please contact your Markon Account Manager for more information.

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