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UPDATE: BROCCOLI

February 6, 2025

Markon First Crop (MFC) Premium Broccoli is being harvested in Arizona, Northern Mexico, and Central Mexico (loading in South Texas).

Arizona/California Desert and California’s Central Coast

  • Markets are steady at moderate-to-lower levels
  • Supplies remain widely available
  • Quality is very good; some lots are exhibiting small crown size following weeks of cold weather
  • Warmer day and nighttime temperatures are increasing yields and crown size
  • Limited production continues in Santa Maria, California
  • Expect prices to remain steady to lower as production increases in step with or even ahead of rising demand

Mexico

  • Mexican-grown MFC Premium Broccoli is available in South Texas
  • Quality is very good
  • Markets range from steady to lower through February, with a sizeable spread compared to domestic desert price levels

Please contact your Markon Account Manager for more information.

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