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October 30, 2023

Markon First Crop (MFC) Broccoli Crowns are available on the West Coast; Markon Best Available (MBA) is being substituted in Mexico (crossing into South Texas). Markets are easing; supplies are abundant this week.

California – Salinas and Santa Maria Valleys

  • Brown bead and yellowing remain the primary quality concerns; hollow core with bracketed crown structures are also being observed in many lots due to unseasonable warmth
  • Despite recent drops, overall markets are expected to increase as available acreage diminishes and quality declines
  • Prices will vary as shippers with more product compete for market share or conversely those with lower volume finish the season

Arizona/California Desert – Yuma, Imperial, and Coachella

  • New crop production will begin by mid-November
  • Growers  report no significant issues as they prepare to harvest their first fields, but markets are expected to open higher than those for existing Salinas Valley stocks

Central Mexico

  • Markon Best Available (MBA) is being packed due to the heavy presence of hollow core, but overall crown quality is good
  • Mexican product remains available in South Texas at low FOB pricing
  • Steady supplies and stable markets are forecast for November, likely resulting in a price advantage over West Coast stocks

Please contact your Markon customer service representative for more information.

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