Skip to main content


April 4, 2023

Industry supplies will not sufficiently meet demand through the month of April. Expect elevated prices through the entire month.

Yuma, Arizona/Imperial and Santa Maria Valleys, California

  • Markon First Crop (MFC) Broccoli is available in Yuma, Arizona; packer label is being substituted as needed to fill orders.
  • Supplies are quickly diminishing in the desert; decreased quality has reduced yields at the field level, driving prices higher
  • Production in Santa Maria is expected to be delayed by two to three weeks due to heavy rains, flooding, and cool weather
  • Salinas Valley fields have been opened, but will not ramp up to meet demand until late April or early May

Mexico (into South Texas)

  • MFC Broccoli is available
  • Prices are lower this week as weather conditions have been moderate and supplies are abundant in Guanajuato and Queretaro
  • Markon is encouraging DCs to load FOB in Texas to capture sizeable price spread between Mexican-grown and domestic markets
  • Demand for Mexican product will increase as the West Coast transition begins and supplies decrease
  • Quality is very good; some mechanical damage has been noted along with occasional mildew

Please contact your Markon customer service representative for more information.

©2023 Markon Cooperative, Inc. All rights reserved