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March 23, 2023

Overall industry supplies will not meet demand through the month of April. Expect elevated prices through this time.

Yuma, Arizona/Imperial and Santa Maria Valleys, California

  • Markon First Crop (MFC) Broccoli is available.
  • While supplies are sufficient to meet current demand, quality has decreased due to several factors:
    • Yesterday’s high humidity and light rains will increase mildew and pin rot, tightening supplies further
    • The recent warming trend may lead to bracketed structure and hollow core defects
  • Milder temperatures have increased volume
  • Expect lower markets through next week, before rising again as transition back to Salinas and Santa Maria Valley regions
  • Production in Santa Maria is expected to be delayed by two to three weeks due to recent storms over the Central Coast; the season normally begins the first week of April, but is now estimated to start as late as the third week
  • Salinas production is forecast to be less delayed, though some growers are preparing for a five-to-seven day harvesting gap in mid-April

Mexico (into South Texas)

  • MFC Broccoli is available
  • Prices are volatile and higher this week
  • Demand is strong in the South Texas loading locations
  • Quality is very good; some mechanical damage has been noted along with occasional mildew

Please contact your Markon customer service representative for more information.

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