Broccoli markets are steady but poised to rise next week due to increased quality challenges following excessive heat in the Salinas Valley.

• Markon First Crop Broccoli is available in Salinas, California
  • Markon Best Available is being packed where necessary due to quality concerns
  • Brown bead, dehydration, hollow core, and yellow shading are present in some lots, reducing harvestable yields
• Demand for West Coast broccoli is strong overall, though slightly down this week following the Labor Day holiday
• Quality challenges and lower yields from Central Mexico (shipped into South Texas) persist; MFC Broccoli is not available and packer label is being substituted to fill orders
  • Rain continues to impact the Central Mexico growing regions
  • Insect pressure is reduced compared to prior weeks but is still being detected in some lots; insect presence is being monitored closely by harvesting crews and packing facilities
• Overall industry supplies are adequate, but will tighten over the next two to three weeks following the West Coast heatwave
• Expect higher prices and tighter supplies next week

Please contact your Markon customer service representative for more information.

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