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UPDATE: RED AND YELLOW POTATOES

July 22, 2025

Prices are steady and expected to remain so into August. As new-crop red and yellow potatoes enter the market from major growing areas over the next several weeks, prices will decline. Ample supplies and high quality are anticipated.

Idaho

  • The storage season is winding down
    • Demand is increasing
    • New crop production will begin the first week of August
  • Several growers are transferring fresh-run product from California and Arizona to pair with their Russet potato volume
  • Red potato quality is fair; scarring and lighter color are occasional problems
  • Yellow potato quality is good
  • All sizes are available; B and No. 2s are most plentiful

Texas

  • Texas will continue to ship red and yellow potatoes over the next three to four weeks
  • Quality is very good; color is solid with minimal blemishes
  • All sizes and grades are available

California & Arizona

  • California and Arizona will continue shipping red and yellow supplies through August
  • Quality is good; fresh-run potatoes have thinner skins compared to storage potatoes and are more prone to mechanical damage
  • All sizes are available; large sizes dominate availability

Florida

  • The Northern Florida season is expected to end next week
  • Quality remains good; defects are minimal
  • All sizes are adequate; large sizes dominate availability

Upcoming Regions

  • Minnesota will start shipping next week
  • The Wisconsin season is expected to start on August 4
  • Colorado will begin shipping in late August

Please contact your Markon Account Manager for more information.

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