More cold weather will delay berry maturation in Florida growing regions, resulting in smaller berry size and light-colored fruit. Expect elevated prices heading into the Valentine’s Day holiday.

Santa Maria, California

• Markon First Crop (MFC) Strawberries are available
• The fall crop has passed its peak; volume is falling
• Size ranges from small to small-medium (20-28 berries per 1-pound clamshell)
• Quality is good; white shoulders and light bruising are issues
• The spring season is getting started; fruit size is large (9-12 berries per 1-pound clamshell)

Oxnard, California

• Winter seasonal volume has passed its peak; the spring crop will get underway soon
• Size currently ranges from medium to large (20-24 berries per 1-pound clamshell)
• Quality is good; white shoulders and light bruising are issues

Mexico (into South Texas)

• The season is at its peak; yields are high
• Size currently ranges from medium to large (22-26 berries per 1-pound clamshell)
• Quality is good; small size, white shoulders, and misshapen berries have been reported

Florida

• MFC Strawberries are available

• More cold weather will delay berry maturation
• Supply levels have decreased due to the unseasonably low temperatures
• Berries range from small-medium to medium in size (24-28 per 1-pound clamshell)
• Quality is good; small size, light colored fruit, and misshapen berries have been reported

Please contact your Markon Account Manager for more information.

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