News and Stories


July 06, 2020

Strawberry demand remains strong; prices continue to rise. Strong markets are expected through the month of July.


  • Markon First Crop (MFC) Strawberries are available
  • Early June’s abnormally high temperatures are negatively affecting July’s strawberry production
    • Hot weather has damaged the crop’s ability to mature at normal rates and reduced the volume each plant can produce
    • As plants are not maturing at their normal rate, fruit size will be smaller and more individual prices of fruit will be needed to fill clamshells
    • Despite these issues, quality remains strong

Santa Maria

  • MFC Strawberries are available
  • Stocks are tight; production is past peak levels
  • Quality is good

Please contact your Markon customer service representative for more information.

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